
Effective Date: June 9, 2026 (v3.0)
From InstaEvent Inc.
InstaEvent Inc. d/b/a Hey Benson™ ("Hey Benson," "Benson," "InstaEvent," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, retain, and protect information when you use the Hey Benson mobile app, website, AI planning tools, event coordination features, messaging features, invitations, payments, credits, and related services.
Hey Benson is an AI-powered social coordination service. It helps users create events, invite guests, coordinate plans, send reminders, collect RSVPs, suggest places or activities, and use credits for eligible AI-powered and premium features.
We do not sell your personal information. We do not share your personal information for cross-context behavioral advertising unless we clearly disclose that practice and provide any required opt-out rights. We do disclose information to service providers, processors, and platform partners when needed to operate Hey Benson.
This Privacy Policy applies to:
This Privacy Policy does not replace our Terms of Service, Apple App Store terms, Google Play terms, or the privacy policies of Apple, Google, or other third-party services.
We may collect:
We may collect:
We may collect or process:
Hey Benson may send service-related messages such as invitations, reminders, event updates, cancellations, RSVP notices, OTPs, security alerts, and support responses.
If you allow contact access, we may process contact information to help you invite people. This may include:
We do not need to store your entire address book to operate the service. We aim to store only the contacts you invite, interact with, or save inside Hey Benson, plus related invite history needed to provide the service.
If you invite someone who is not yet a Hey Benson user, we may use their phone number or email address to send the invitation you requested.
If you enable location access, we may collect or process:
Location is used to suggest venues, estimate distance, improve planning, support maps, and coordinate events. You can disable location permissions through your device settings, though some features may not work properly without location access.
We may collect:
We use this information for app functionality, analytics, troubleshooting, security, fraud prevention, and improving Hey Benson.
Our website may use cookies, pixels, beacons, analytics tools, and similar technologies to:
You can manage cookies through your browser settings. Some website features may not work properly if cookies are disabled.
Hey Benson may sell credits, subscriptions, or other eligible digital features through Apple In-App Purchase and Google Play Billing where required.
When you buy credits, subscriptions, or digital features through Apple or Google, Apple or Google processes the payment. We do not receive or store your full credit card number, debit card number, bank account number, CVV, Apple ID password, Google password, or full payment credentials.
We may receive, collect, generate, or store purchase-related information such as:
We use this information to:
Refunds for purchases made through Apple or Google are generally handled by Apple or Google under their applicable policies.
We may send SMS or MMS messages for service-related purposes, including:
Your mobile information will not be sold or shared with third parties for their marketing or promotional purposes.
If a Hey Benson user invites a person who has not joined Hey Benson, that person may receive a one-time invitation initiated by the user. Further SMS communications may require consent where required by law. SMS messages may include opt-out instructions such as STOP and support instructions such as HELP.
Message and data rates may apply. Carriers are not responsible for delayed or undelivered messages.
Hey Benson uses AI to help users plan, coordinate, and complete events. AI features may be used to:
Your messages, event details, preferences, and planning context may be processed by third-party AI providers or AI infrastructure providers to generate responses and recommendations.
Benson may remember preferences to improve coordination, such as:
You may request that Benson forget certain preferences or delete eligible AI memory.
AI responses may be incomplete, inaccurate, outdated, or inappropriate. Users should verify event details, venue details, hours, directions, costs, and availability before relying on them.
We do not use AI to make decisions with legal or similarly significant effects about users.
We use information to:
If you are located in a region where GDPR, UK GDPR, or similar laws apply, we process personal information under these legal bases:
You may withdraw consent where processing is based on consent, subject to legal or operational limits.
You may choose to provide information that may be considered sensitive, such as:
We use this information only to provide event planning, recommendations, personalization, safety, accessibility, and related service functionality. You may remove or ask us to delete eligible sensitive preference information.
When you create, join, or interact with an event, certain information may be visible to the host, invitees, or event participants, such as:
If you invite someone, the invitation may include your name, event details, location, date, time, RSVP link, and other relevant event information.
We may disclose information to vendors that help us operate Hey Benson, including:
These providers are permitted to process information only as needed to provide services to us, subject to appropriate contractual and security obligations.
When you make purchases through the Apple App Store or Google Play, Apple or Google processes the payment. We may exchange purchase-related data with Apple or Google to validate purchases, provide credits, restore purchases, prevent fraud, process support requests, and comply with app-store requirements.
Apple and Google may process your information under their own terms and privacy policies.
We may disclose information if we believe it is reasonably necessary to:
If InstaEvent Inc. is involved in a merger, acquisition, financing, reorganization, sale of assets, bankruptcy, or similar transaction, information may be disclosed or transferred as part of that transaction.
We do not sell personal information.
We do not knowingly sell or share personal information of users under 18.
We do not share personal information for cross-context behavioral advertising unless we clearly disclose that practice and provide legally required choices.
Hey Benson is operated from the United States. If you access Hey Benson from outside the United States, your information may be transferred to, stored in, or processed in the United States and other countries.
Where required, we use appropriate safeguards for international transfers, such as Standard Contractual Clauses or other legally recognized transfer mechanisms.
We retain information only as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer period is required or permitted by law.
General retention practices include:
If you delete your account, we will delete or anonymize eligible personal information within a reasonable period, unless retention is needed for legal, tax, accounting, fraud prevention, security, dispute resolution, app-store compliance, or legitimate business purposes.
Depending on your location, you may have rights to:
You may exercise rights by contacting us at support@heybenson.com.
We may need to verify your identity before processing certain requests.
Depending on your state of residence, you may have rights under applicable privacy laws, including rights to know, access, correct, delete, obtain a copy of, or opt out of certain processing of personal information.
California residents may have the right to:
We do not sell personal information. We do not share personal information for cross-context behavioral advertising unless disclosed with required controls.
You can control certain data collection through:
Disabling certain permissions may limit Hey Benson features.
We may send marketing communications if permitted by law or with your consent where required.
You can opt out of marketing emails by using the unsubscribe link. You can opt out of marketing SMS messages by replying STOP where available.
Even if you opt out of marketing, we may still send service-related messages, such as account notices, security alerts, purchase confirmations, event invitations, event reminders, event changes, and support messages.
Hey Benson is not directed to children under 13 and is not intended for use by anyone under 18.
We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13 without required consent, we will delete it.
If you believe a child has provided personal information to Hey Benson, contact us at support@heybenson.com.
We use reasonable administrative, technical, and organizational safeguards to protect information, including:
No system is completely secure. We cannot guarantee absolute security.
Hey Benson may link to third-party services such as maps, venues, reservation platforms, websites, app stores, or support tools.
Third-party services are governed by their own terms and privacy policies. We are not responsible for the privacy practices of third parties that we do not control.
We may update this Privacy Policy from time to time. If changes are material, we may notify you by email, in-app notice, SMS, website notice, or another reasonable method.
The updated policy will be effective when posted, unless a different effective date is stated.
InstaEvent Inc.
d/b/a Hey Benson ™
10755-F Scripps Poway Pkwy #472
San Diego, CA 92131
United States
Email: support@heybenson.com
For SMS support, reply HELP where available or contact support@heybenson.com.